Marketing and Training
Franchise Manager · Knowledge
Facilitated training Training towards QCTO occupational qualifications, delivered by your RMK facilitator, with workplace practice. Our QCTO accreditation is in progress. Learn in your community, with RMK facilitators.
Marketing and communication - The concept of franchise marketing
Marketing and communication - Digital marketing in franchising
Marketing and communication - Recruiting franchisees: website, networking, educational courses
Marketing and communication - Balancing franchisor-level and franchisee-level marketing
Training - The importance of training: shared values and goals under one umbrella
Training - Benefits of training
Training - Training methods: internet, videos, virtual sessions, on-site training
Training - The importance of ongoing and refresher training
Training - Stages of franchise training: initial, operations/procedures, ongoing, refresher
This module is part of the full programme
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