Collapsible List

Chapter Name: Develop specific techniques for releasing creativity in developing ideas/opportunities

Description:Encourages creative thinking using tools like brainstorming and mind mapping.

Purpuse:To develop skills in generating new and innovative business ideas.

Rational:Innovation is a key driver of business development and differentiation.


Chapter Assessment


Scope of Practical Skill

Key Requirement 1: Develop specific techniques for releasing creativity in developing ideas/opportunities

Learners should apply creative thinking techniques, such as brainstorming or mind mapping, to generate innovative business ideas and opportunities.


Assessment Questions


Assessment 1 : The concept and application of creativity is demonstrated through business related activities.

Demonstrate creativity through business-related activities, such as problem-solving or new idea generation.



Assessment 2 : The difference between analytical and creative thinking is demonstrated with examples through problem-solving activities in a new venture creation context.

Differentiate between creative and analytical thinking in problem-solving.



Assessment 3 : Barriers to creative thinking are identified with examples of their effect on creative thinking.

Identify and give examples of barriers to creative thinking.



Assessment 4 : Lateral thinking exercises are applied to generate new ideas.

Apply lateral thinking to generate new ideas and solutions.